Scooter Braun and Ariana Grande in November 2013.Photo:Chelsea Lauren/AMA2013/Getty
Chelsea Lauren/AMA2013/Getty
Ariana Grandeis cutting professional ties with managerScooter Braun.
On Tuesday a source confirmed to PEOPLE that the singer has parted ways with Braun following 10 years of working together. A day earlier, news broke that fellow musicianDemi Lovatoalso recentlyended her working relationshipwith the talent manager.
However, a music industry source with knowledge of the situation says that “all of Scooter Braun’s clients are under contract and negotiations have been going on for several months as Scooter steps into his larger role as HYBE America CEO," adding, “People are spreading rumors based on what they know, but they are off. Scooter’s team at SB Projects are still handling both Justin [Bieber] and Ariana as they work through what this new structure looks like.”
Grande, 30, signed with Braun, 42, through his SB Projects company shortly before her debut albumYours Trulydropped in 2013. He’s since managed theWickedstar throughout subsequent releases including 2014’sMy Everything, 2016’sDangerous Woman, 2018’sSweetener, 2019’sThank U, Nextand 2020’sPositions.
Scooter Braun.Terry Wyatt/Getty Images for Spotify
The pair briefly stopped working together before Grande released 2016’sDangerous Womanalbum, though she rehired Braun later that year. He toldVarietyin 2018 that upon getting fired, his team wanted him to speak out about losing the “Positions” performer from his roster, but he opted not to.
“They were like, ‘Never take her back!,’ but I just said ‘Let’s stay quiet and let our truth be our actions,'” Braun told the outlet, noting that one of Grande’s romantic relationships prompted their working relationship to resume. “And when s—ty boyfriends leave, she starts to see the light on some stuff, and one day I got a phone call.”
Ariana Grande in Los Angeles in January 2020.Getty Images
Getty Images
He continued at the time, “Where it made me a better manager, number one, it allowed me to know that I can be fired — I had never been fired before. It made me know that as much as you give to people in a service business — we do a lot of asset business, but this is a service business — you can never expect anyone to reciprocate. You have to do it for the right reasons, and if you get screwed over in the end, so be it, and hope you had a hell of the ride along the way.”
Earlier this week, a sourceconfirmed to PEOPLEthat Lovato, 31, parted ways with Braun. However, the two appear to still be amicable, as he publicly celebrated the musician’s birthday over the weekend.
“HAPPY BIRTHDAY TO ONE OF THE KINDEST SOULS OUT THERE. HAPPY BDAY @DDLOVATO!!” Braun wrote on an Instagram Story post. He included a photo of the “Cool for the Summer” singer smiling while wrapped in a colorful blanket getting glammed up.
source: people.com
